Beauty Village

Restyling and Visual identity

The binomial from which the pictogram is born has roots in the letters b and v, united by a wavy and graceful line, which echo the sinuous movement of the wave and of the two silhouettes and the circular shape of the sun of the old logo.
The graphic is designed to be recognizable and unique, it contains only clear graphic vision and no frills.
The circle, in its meaning, is a symbol of harmony, represents the Sun (man) and at the same time symbolizes the soul and water (the woman).